Twitter, the next big reality TV platform? The social networking site is reportedly talking to Hollywood producers and networks about launching several reality TV shows that would stream on its site.
According to an AdWeek report, serious talks are already underway for the initiative. A source close to the matter said content would be similar to popular MTV reality shows such as The Hills and Real World.
Twitter did not respond to a request for comment.
The move would be a part of a greater effort to enter the broadcasting world. It’s been recently reported that the company is partnering with NBC during the 2012 Olympics to serve as a hub dedicated to covering the event. Meanwhile, Twitter similarly worked with ESPN in May to create custom ad programs around major sporting events.
Twitter will likely have dedicated pages for each reality show, along with an embedded video player. The site has also been discussing advertising opportunities with potential partners that could bring in deals in the $4 million range, AdWeek said.
Would you watch a Twitter-branded reality show? Would you watch a show in general on the social network? Let us know in the comments.
BONUS: 9 Newsworthy Twitpics That Captivated the World ">
1. Haitian Earthquake
Haitian radio and TV host Carel Pedre captured a series of memorable images during January 2010. Pedre was given a special "humanitarian" award at the second annual "Shorty Awards"
for his communications via Twitter during the crisis.
2. Miracle on the Hudson
"There's a plane in the Hudson. I'm on the ferry going to pick up the people. Crazy." So read Janis Krums' Twitpic description, posted on January 15, 2009. Miraculously, all passengers onboard were rescued.
3. CCTV Tower Fire in Beijing
Twitter user green67 was on hand to capture this dramatic photo as a notable business complex containing the celebrated CCTV tower in Beijing was burnt to the ground.
4. Turkish Airlines Crash
The news of a Turkish Airlines crash at an Amsterdam airport in February 2009 broke on Twitter. Twitter user Diederik uploaded the first image of the downed plane as official news outlets were still trying to confirm details of the incident. The image has nearly 100,000 views.
5. Schultz Pass Fire
The Schultz Pass Fire in June 2010 spread across 5,000 acres and saw more than 750 homes evacuated. Lorraine B. Elder captured some striking panoramas of the fire, which she shared on Twitpic, giving those outside Arizona an amazing view of the catastrophe.
6. Mexicali Earthquake
Beto Peralta's image of a Mexicali house damaged by the 7.2 earthquake in April 2010 has been viewed more than 35,000 times -- a stat that shows the power of the platform.
7. Civil Unrest in Egypt
Architect Mahmoud El-Nahas says "[I] just found myself in #Jan25." This image shows the sheer size of the crowd, especially when compared to the small group of officers amongst them.
8. Christchurch Earthquake
We have seen many images via Twitter of the terrible devastation in Christchurch following the recent earthquake, but TVNZ's Charlotte Bellis captured this moment just after the quake struck. The dust is still settling in the wake of the disaster.
9. Port-au-Prince
Astronaut Soichi Noguchi has captivated many with his amazing Twitpics from the International Space Station -- many of the images have racked up more than 50,000 views each. This image of Port-au-Prince was taken 12 days after the January 12, 2010 earthquake and has been viewed more than 40,000 times.
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